eCommerce is facing a content crisis at an unprecedented scale. As online marketplaces expand at breakneck speed, with giants like Amazon now listing over 350 million products, creating unique and compelling descriptions has become challenging.
Continue reading “AI and Human Integration: The Key to Crafting Effective Product Descriptions”
Writing product descriptions is an odd art. It’s basically stringing up words that can get you sales. At the same time, it’s a balancing act between appeasing a ranking algorithm and solving a customer’s query.
Like we said, odd!
Continue reading “How to Write Good Product Descriptions That Sell-3 Tips with Examples”
Gone are the days when capturing high-quality photographs was a task performed by experts, using high-end equipment. Today, you don’t have to hire an expert or invest in an expensive DSLR camera for product photography unless the sales start rolling in. You can easily come up with high-quality product photos for your online store using your smartphone and some photo editing mobile apps. Excited to know how to capture incredible shots with a smartphone? If so, do check out this comprehensive professional product photography guide.
Continue reading “Product Photography Hacks – Capturing Incredible Shots With A Smartphone”
The average cart abandonment rate in eCommerce is in excess of 69% and the single most significant factor behind this horrendous rate is lack of pertinent product descriptions. Therefore, if you are running an eCommerce store, enhancing the shopping experience of your buyers with enriched content should be your top priority.
Continue reading “How eCommerce Content Enrichment Services Drive Your Sales”
What is the point of collecting data if you cannot utilize it for your business’ growth? Some businesses spend years to understand their customers, while you can find the answers to all your questions in the data. Data may be customers’ chats, complaints, and sales numbers for you, but it also includes your customers’ behavior, traditions, values, likes & dislikes, and holds the key to defining your future business goals. If you examine the data carefully, it could be the perfect tool to define your customers’ expectations.
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